Urgent Care Likely to Partner with Established Healthcare Systems

| March 30, 2016 | 0 Comments

nurse holds stethoscope out toward patientSeeing how well the urgent care industry has done over the last few years, it’s obvious that it is going to be around for a while. Established healthcare services like hospitals, clinics and doctor’s offices are starting to realize this, and they feel they need to do something about how urgent care is cutting into their profits.

Some of them are going to feel threatened by urgent care, and they will start to offer their own form of urgent care services. That means they will provide customers with same-day treatment, giving them the ability to advertise themselves as the best of both worlds. Right now, most hospitals and doctor’s offices stand in stark contrast to urgent care centers. They require scheduled visits or they take hours to see actually see their patients. Consumers are tired of this frustration, and they want professional medical care right away.

That’s what urgent care centers offer them, and many medical care establishments are likely going to look for ways to partner with the urgent care centers in their area. That allows them to retain their customer base and give their customers what they want. It’s good for the urgent care centers, because it can mean more business for them. They can get referrals straight from the major medical centers around them.

It can be a win-win situation, and it’s probable we’ll start to see a lot of these partnerships over the next few years. The established medical practices are going to want to do something about the loss of business they experience once urgent care centers open up around them. They can try to compete with them, but they aren’t actually offering the same kinds of services. Their customers are simply going to feel shortchanged when they compare their hospital experience with that of an urgent care center.

The most proactive medical facilities will try to find ways to work with urgent care centers, either incorporating them into their own facilities or becoming partners so that customers can use the same network to get all the care they require.

It’s convenient for the consumers as well, because it can mean that they get more services and the kind of quick and convenient treatment they want without having to leave the security and familiarity of what they already know.

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